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Press release from The Words Workshop

The Words Workshop Wear the Wrong Trousers

The Words Workshop team pulled their incorrect trousers up on Friday to show their support for this year’s Wrong Trousers Day.  

Wrong Trousers Day is organised by Wallace & Gromit’s Children’s Foundation to increase awareness of the Foundation's work and raise money to fund the projects that children's hospitals and hospices so desperately need.

Staff and visitors at The Words Workshop donated money to the cause to wear bottoms ranging from Bermuda shorts to Santa trousers.

The Words Workshop’s Director Steve Jordan said, “We are always keen to support a good cause and if it means having a bit of fun at the same time then fantastic!”

Wrong Trousers Day started in the South West in 1997 to launch the capital appeal to build the new Bristol Children's Hospital, growing in 2000 to support sick children in hospital and hospices in Bristol, Sheffield, Cardiff, Nottingham, Leicester, Manchester, Stockton-on-Tees and Newcastle.

In 2003, Wrong Trousers Day became a national event supporting children's healthcare in the UK through the creation of Wallace & Gromit's Children's Foundation.

Photo caption: The Words Workshop team

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As we are constantly being told that we are entering a period of recession it makes sense to use as many tools as we can to promote our businesses.  Although most business people are aware of how to use advertising, very few in our experience use the press in any other way.

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The cost of the course is £95 + VAT and includes lunch and a copy of The Insider’s Guide to PR.

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